Tag: kickstarter

  • Five months

    Dan Provost and Tom Gerhardt went from a simple idea–a tripod mount for an iPhone 4–to an actual, physical product, called the Gliph, in five months.

    This turnaround, from idea to market in five months by two guys with no retail or manufacturing experience, signifies a shift in the way products are made and sold — a shift only made possible in the last couple years.

    Provost details the whole process. What they did when, why, how, who they had to contact. It helped that they understood design, so they could relate to the people who would make their product real. Amazing stuff.

  • Art Space Tokyo, a Kickstarter postmortem

    After a project, it’s a good thing to capture your thoughts on how you did.  This includes everything from the initial idea, the the steps you took to get everything together and complete it, for better or worse.  Craig Mod did a writeup about the whole process of creating Art Space Tokyo using Kickstarter as a means to raise funds for his project.

    Kickstarter.com is a fund raising website. You create an account, describe your project and set a money goal to be obtained within a specific time period. Anyone in the world with an Amazon account can pledge money to help fund your project. Pledges are tiered, with each tier offering different incentives. If your project doesn’t reach your pre-set (unchangeable) monetary goal in the (unchangeable) time limit, nobody pays. If you reach your goal before the time limit, you continue to raise money until the time limit is up. This system has several interesting implications.

    Backers simply can’t lose — if you can’t complete the project, they don’t pay. And if you can, they get both their tier award and the satisfaction of knowing they were instrumental in seeing your project through to completion.

    I really wish I had heard about this as money was being raised. The book looks amazing.