Kevin Smith on working for yourself:
Life is mutable; the rigidity of working for someone else doesn’t allow for much flexibility. So create your own ideal universe.
How things are created, mainly dealing with the process and means of creation
Kevin Smith on working for yourself:
Life is mutable; the rigidity of working for someone else doesn’t allow for much flexibility. So create your own ideal universe.
Seth Godin’s Tribes: We Need You to Lead Us serves up a compact guide to be a leader of ideas. How should a leader of a tribe, a movement, cause, purpose devoted to a singular mission act or think? That’s what Godin covers with a mixture of anecdotes, stories from people who have led and succeeded or analogy or blunt deconstruction of a point.
At about 130 pages, it reads quickly with each point or example no more than 300 to 500 words. He writes with purpose and clarity. There are times when his anecdotes seem thin, needing more context or explanation. Or is this a clever trick for the reader to become curious about the person he mentions and Google them?
If you’ve read other Godin books, similar themes emerge. His emphatic belief that the factory mindset of cranking out widgets is broken. Education that invokes follow the rules behavior is an unsuccessful path. People fail not by the act of failing, but by not doing anything due to fear.
Denis Dutton gave a TED talk about beauty from the perspective of Darwin. In it, beauty is a representation of the best possible outcome, be it animals (rabbits), art, a soccer kick and on and on. We’re hardwired to recognize beauty, despite its subjectivity.
Logo Design Love: A Guide to Creating Iconic Brand Identities by David Airey is a conceptual how-to book on how to create logos and brand identities.
Numerous examples are provided from big names such as Kellogg and FedEx to small design shops or the Whaling Museum. The examples are explained clearly and concisely, deconstructing the visuals as to how and why they work. The third chapter is key to this approach, detailing the Elements of Iconic Design.
If you’re new to design or own your own company and need help getting a brand identity and logo, this would be a good place to start. The caveat is that it will help if you have an understanding of elements of design or art. E.g. color theory, line, proportion, what conveys what message. Nor is this a tool book. Photoshop and Illustrator are mentioned in passing.
This is an ideas book to showcase the process of taking art and design fundamentals and using them to create a visual identity.
Brian Barrel of Gizmodo spots Hipstamatic photos on the NY Times front page.
When NYT photog Damon Winter went to northern Afghanistan to catalog the efforts of the First Battalion, 87th Infantry of the 10th Mountain Division, he took all the fancy camera equipment you would expect. He’d shoot video of firefights with a Canon EOS 5D Mark II, sure. But he also grabbed still photos using Hipstamatic, an app that lets you choose among a huge selection of filters…
As he notes, this isn’t the first time a Hipstamatic photograph has been published by a major publication. The publishing of such photos is significant for the following reasons:
Chase Jarvis preaches that The Best Camera Is The One That’s With You. Sure, you can lug two Canon 5Ds, one with a 35mm prime and another with a 28-200mm 2.8 zoom, and with that weight you’re going to get quality shots. But the iPhone (and other cell phone cameras) with various apps for editing and processing photos, is making the investment in gear moot. In the case of war photography, the thought of a photographer following a platoon with only an iPhone seems comical, however, in a connected era, telling the story as it happens or as soon as it happens becomes paramount. The work flow–take picture, edit as needed, upload to photo desk–to do this now can happen in minutes. Photographers of the Civil War didn’t have that work flow capability.
The instant work flow, coupled with the photo editing apps in an iPhone, a photographer can file a photo that has a distinct, editorial feel. Photographers who know their craft can capture photos in camera without any editing, but normally, photos edited beyond basic cropping and dodging and burning receive the note “photo illustration.” So what’s being illustrated? The story or what photographer or the editor wants the story to be or the reader to feel? This is a tricky line, a line that photojournalism has always run against. Photography is an art to evoke feeling, and photojournalism is an art to capture events to evoke feeling. As one Gizmodo commenter, OrtizDupri, states,
I can guarantee you, nothing I saw in my 16 months in Iraq looked like the view through a Lomo or Holga camera. The reality of war isn’t meant to be vintage colors and soft edges.
Seth Godin’s Purple Cow is a call for businesses and start ups to be remarkable. Being remarkable means being memorable, unique and doing business in such a way that it can be distinguishably different from the competition.
Godin explains his purple cow: drive about the country side and watch cows–brown cows, black cows, black and white cows. After a while, they’re boring and part of the landscape. But what if all the sudden you saw a purple cow? That would be remarkable wouldn’t it?
And his caveat: for a while, and then it too fades in to the scenery.
Where most businesses stumble, is that they create something new and exciting and make money, but then they become stuck in a cycle of protecting the product and doing things that are safe and for the masses. What businesses should do, he says, as the purple cow is making money, invest that money on the next thing, the next idea. He supports this stating that you make more money on early adopters who then tell the masses (their friends) about the product or service. This doesn’t mean you seek out they next cool thing immediately, but be attentive and creative to when the market will provide an opportunity for you to create your next purple cow.
Godin writes in stories, anecdotes and case studies. Purple Cow contains plenty of examples. My Pearl Jam nerd self received a little bit of glee when the band sold all 72 live shows from their 2000 tour–and made a profit–as an example. Sections are at most two to three pages in length, and some contain explicit take away points. Teachers, administrators, entrepreneurs, mid-level executives should be able to gleam morsels of inspiration within the books 200 pages.
Fine Art Photography: Water, Ice and Fog by Tony Sweet showcases photographs of of water in its three states. Yes, there are great shots, but this book is a how-to book. Sweet discusses the composition of the shot and the elements of photography that went into it. What lens was used, at what aperture, at what time of day with what filter. His writing style is direct and to the point and instructional. Novices and advanced photographers should be able to get something out of this book.
During the Cold War, the CIA supported artists such as Rothko, de Kooning and Pollock, all in the name of defeating Communism.
Why did the CIA support them? Because in the propaganda war with the Soviet Union, this new artistic movement could be held up as proof of the creativity, the intellectual freedom, and the cultural power of the US. Russian art, strapped into the communist ideological straitjacket, could not compete.
And the next time someone snarks about elites, consider:
The US government now faced a dilemma. This philistinism, combined with Joseph McCarthy’s hysterical denunciations of all that was avant-garde or unorthodox, was deeply embarrassing. It discredited the idea that America was a sophisticated, culturally rich democracy. It also prevented the US government from consolidating the shift in cultural supremacy from Paris to New York since the 1930s. To resolve this dilemma, the CIA was brought in.
Ben Pieratt writes that jobs are creative acts
As a creative person, you’ve been given the ability to build things from nothing by way of hard work over long periods of time. Creation is a deeply personal and rewarding activity, which means that your Work should also be deeply personal and rewarding. If it’s not, then something is amiss.
Creation is entirely dependent on ownership.
I’ve always felt that the act of creation is a powerful one, unrecognized or under appreciated. In certain environments people who accomplish great things have very little ownership of the end result, but they can own the means and abilities to reach that accomplishment. When others step in to own part of the process… it’s theft.
A mother made a homemade variation of Angry Birds with the birds made out of various household items. Angry Birds Live, she calls it.
I used a tennis ball for the red bird, a ping-pong ball for the blue bird, modeling clay for the yellow bird, an Easter egg for the chicken, and a black dodge ball for the bomb bird. I had an old set of cardboard blocks that they never really used, and they were perfect. I printed out pictures of the pigs on labels and stuck them on paper bags.